Business Consulting and Marketing for Small Business Sales Services
Business consulting is about being able to look at a problem and opportunity in a non-static way and see it dynamically. It is to analyze in an integrative way; to understand how the problem or the opportunity, the challenge or the issue, interrelates with other factors and to be able to, from experience, council, advise, and direct the business owner to take better actions and make better decisions that will produce a greater outcome for the time and effort.
Marketing Plan services are most appropriate for established small and mid-size businesses, although we occasionally also work with non-profits and startups.
Our marketing planning process is structured to provide real value, yet flexible enough to suit almost any business.
Market Research is individually tailored to each specific client situation. Most of our market research projects involve interviews or custom panels. We do not prepare or sell standard industry reports.
A sound sales and marketing strategy can let you differentiate yourself from your competitors and generate more business. When using online and offline tools, it is important to have a clear definition of your business’ vision, its positioning and customer profiles, in order to build a successful strategy.
Your marketing and sales coach can help you define the best sales and marketing channels and activities for your company, adapt these to your situation, and in turn, better position your business in the market and increase sales.
Our firm include Associates who provide Small Business Consultations to our clients in the following areas:
Strategic Planning and Corporate Organization
Small Business Consulting
- Business consulting in its purest sense is the ability to magnetize a business owner, entrepreneur, professional, mature or startup business to areas of critical performance based on meaningful, experienced, and documented understanding of the issue.
- Those critical areas can be marketing strategy, competitive advantage or business model. It’s not a theoretical process and it’s not only understanding the macro problem but also the nuances.
- An enormous amount of consulting is theoretical and done by wonderfully-intended and knowledgeable people, but their empirical understanding of the complexities of the situation is limited, particularly regarding things that have many moving parts and multiple impact points.